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Technical SEO audit
Our SEO technical audit service starts with a full crawl of every page, the same way Google sees it. You get a ranked list of problems, starting with the ones costing you the most traffic.
Taking on new technical SEO clients
Technical SEO Services
Picture it. Every page loads in a blink, Google finds and understands all of it, and AI search names you as the answer.
That’s what our technical SEO sets up. We find what’s quietly holding your site back, then we fix it.
15+
Years doing this
0
Lock-in contracts
0
Hidden fees, ever
What we do
Technical SEO Services
Our technical SEO services fix the parts of your website customers never see, but Google checks on every visit. Unlike most technical SEO audit services, we don’t stop at the findings. We run a full website technical audit, explain what we find in words that make sense, then roll our sleeves up and do the work. You won’t be left holding a 90 page PDF and wondering what to do next.
Speed
Site speed & Core Web Vitals
Core Web Vitals are Google’s scores for how quickly and smoothly your pages load. We get them into the green, so visitors stay and Google takes notice.
Get found
Crawling & indexing
A page Google can’t find can’t rank. We clear blocked pages, duplicates, broken redirects and messy sitemaps so every page that matters makes it into Google.
Be understood
Structured data (schema)
Small labels in your code that tell search engines exactly who you are, what you sell and where you work. It’s what earns star ratings and richer search results.
Structure
Site structure & internal links
A clear layout that shows Google which pages matter most, and makes it easy for visitors to find what they came for in two clicks, not ten.
Stay healthy
Technical SEO maintenance
Websites drift. Plugins update, pages get added, things quietly break. Monthly checks catch problems long before they cost you rankings.
No cost, no catch
Not sure what’s wrong? Start with a free technical SEO check
Think of it as a mini SEO tech audit. Send us your web address and we’ll run it through the same checks we use for paying clients and tell you the three things worth fixing first.
£0to find out
Get my free check →The basics
What is Technical SEO
Technical SEO (or tech SEO, as it’s often shortened) is everything that helps search engines find, load and understand your website.
Think of your site as a shop. Your content is the stock on the shelves. Your links and reviews are word of mouth. Technical SEO is the front door, the lights and the signs over each aisle. If the door’s jammed, it doesn’t matter how good the stock is. Nobody gets in.
- How fast your pages load, especially on phones
- Whether Google can reach and index every page that matters
- Clean code and a site structure that makes sense
- Schema that labels your business details for search engines
- A secure site that works on every screen size
On-page
What’s on the page. Words, headings, titles.
Off-page
What others say about you. Links, reviews, mentions.
Technical
Whether the page works for search engines at all.
You need all three. Technical comes first, because it’s the foundation the other two sit on.
98/100
Site health
Ready to rank
What a site looks like after a technical SEO fix
- Pages indexed64 / 64Good
- Load time (LCP)1.1sGood
- Layout shift (CLS)0.01Good
- Responsiveness (INP)90msGood
- Broken links0Good
- SchemaValidGood
Illustration
AI search
How Technical SEO helps AEO & GEO
More people now ask ChatGPT, Gemini, Perplexity or Google’s AI Overviews before they click a single link. AEO (answer engine optimisation) and GEO (generative engine optimisation) are about getting your business named in those answers. Here’s the bit most people miss: AI can only recommend what it can read.
AI answer
Who does emergency boiler repairs near Lincoln?
A few well reviewed options come up. Your Business offers same-day boiler repairs across Lincoln and North Hykeham, is Gas Safe registered and has a 4.9 star rating on Google.
Sourcesyourbusiness.co.ukgoogle.com/maps
Illustration
01
AI crawlers don’t wait around
Many AI crawlers don’t run JavaScript. If your words only appear after scripts load, they see an empty page. We make sure your key content is there from the first byte.
02
Schema spells it out
Structured data tells AI tools exactly who you are, what you do and where. Less guessing means more confident recommendations.
03
The right doors stay open
Some hosting and security tools now block AI crawlers by default. We check your settings so the ones you want can get in.
04
Answers that are easy to lift
Clean headings and clear, direct answers are far easier for AI to quote. Good technical SEO keeps that structure tidy across the whole site.
Nobody can promise you an AI mention. But a site AI can’t read is guaranteed to be left out.
Local search
How Technical SEO Helps Local Search
If your customers come from a town, a county or a handful of postcodes, local technical SEO is what backs up your Google Business Profile and helps you win those “near me” searches.
- LocalBusiness schema. Your name, address, phone number, opening hours and service areas, labelled in code so Google can match your website to your Business Profile.
- Town pages that actually get indexed. A page for each town you cover is no use if Google never finds it. We make sure every one is linked, crawlable and sitting in the index.
- Fast on a phone, on 4G. Most local searches happen on a phone, often in a hurry. If your page takes an age to load, they hit back and ring the next business on the list.
- Details that match everywhere. We check your business name, address and number match across your website, your schema and your Google Business Profile, so Google trusts them.
Want the full local package too? See our local SEO services.
Your Business
WebsiteCall
Illustration
Why it matters
Why Technical SEO is important
You can write the best page in your industry. If Google can’t load it, find it or make sense of it, that page may as well not exist. The benefits of technical SEO are simple: more of your pages in Google, faster pages that turn visitors into enquiries, and a site that’s ready for wherever search goes next.
01
Everything else depends on it
Content and links only pay off if Google can reach the pages they point to. Fix the foundations and every pound you spend on SEO goes further.
02
Speed sells
Slow pages lose people before they’ve read a word. Faster pages keep visitors around long enough to call, book or buy.
03
Small problems stack up quietly
A broken redirect here, a blocked page there. None of it shows on the surface, and it can drag rankings down for months before anyone spots it.
04
It protects you during big changes
Redesigns and platform moves are where rankings vanish overnight. Getting redirects and settings right on launch day keeps your hard-won positions safe.
Why us
Why Choose Design Lincs for your Technical SEO Services
Plenty of technical SEO companies will hand you a report. As technical SEO specialists who also build websites, we hand you a faster, cleaner site that Google can’t ignore. Call us a tech SEO agency, a technical SEO consultant or just the people who fixed your website. Either way, you get more than 15 years of building and ranking sites from our studio in Scunthorpe.
We build websites by hand
We write HTML, CSS and PHP every day. When we find a problem in your code, we know how to fix it, not just how to flag it.
Fixes, not just findings
Most technical SEO auditing services stop at the spreadsheet. We do the work ourselves, or hand clear instructions to your developer and check it afterwards.
Reports you’ll actually read
Every month you’ll see what we fixed, what changed and what’s next. Short, clear and free of jargon.
No lock-in, ever
Monthly, with one month’s notice. Clients stay because their site performs, not because a contract says they have to.
98+
Google PageSpeed on our own site
15+
Years building & ranking sites
5.0
Rated on Google
Don’t take our word for it. Test our site on Google PageSpeed Insights and see the score for yourself.
Don't just take our word for it
5 Star Google Reviews
5.0from 7 Google reviews
Rated 5 out of 5
Working with Darren has been an absolute pleasure. Professional, creative, and his technical expertise exceeded all expectations. He's changed our website completely and we've had so much feedback and leads since.
Website rebuild, leads up 300%
Olivia Waters
Notts Gas & Electrical
Rated 5 out of 5
By far the best referral I've ever had. Completely hassle free, transformed our website, traffic, rating and emails. Nothing is ever too much, and everything moved so smoothly.
Traffic and rating transformed
Liam Woodward
Notts Gas & Electrical
Rated 5 out of 5
Used Design Lincs for our web design and SEO and couldn't be happier. Done quickly but at an amazing standard. Great service, would absolutely recommend.
Web design and SEO
Jessie Davey
Local business
Rated 5 out of 5
From the first call they actually listened to what we wanted, and the finished site looks miles better than before. Quick to respond, fair on price, and sorted a couple of tweaks after launch without any fuss.
Site rebuilt, responsive and fast
SLC
Local business
Rated 5 out of 5
They didn't just make it look nicer; they thought about how customers use the site and rebuilt it around that. Brilliant communication throughout, a massive step up.
UX-led redesign
Mark Justin
Local business
Rated 5 out of 5
They built us a new website and took over our digital marketing, and the difference has been night and day. Our calls are up and the whole experience was easy. Highly recommended.
Calls up, night and day difference
Clare Henry
Local business
5.0
Read our clients' testimonials on Google. We deliver quality work for businesses across Lincolnshire and the UK.
Technical SEO | step by step
How our technical SEO works
- 01
A free check
Send us your web address. We’ll look it over and tell you the biggest issues we spot, free and with no obligation.
- 02
Full audit & fix plan
A complete website technical audit, with every problem ranked by how much it’s costing you. You get a written quote before anything starts.
- 03
We fix it
Speed, indexing, schema and structure, sorted. We do the work ourselves, or hand clear, prioritised instructions to your developer.
- 04
Monitor & maintain
Monthly checks and reporting keep your site in shape as it grows. One month’s notice if you ever want to stop.
Frequently asked questions
Technical SEO FAQs
What does a technical SEO audit include?
A full crawl of your website, checking page speed and Core Web Vitals, indexing, broken links, redirects, duplicate pages, mobile usability, structured data, security and site structure. We also dig into your Google Search Console data to see what Google itself is reporting. You get a ranked list of fixes, not just a long list of problems.
How much do technical SEO services cost?
It depends on the size of your site and how much needs fixing. A 15 page local business website is a very different job to an online shop with 5,000 products. Start with a free check and you’ll get a fixed, written quote before any work begins. Technical SEO is also included as standard in our monthly SEO retainers.
How long does a technical SEO audit take?
For most small and medium business websites, around one to two weeks from go-ahead to written findings. Large e-commerce sites with thousands of pages take longer. You’ll get a date up front, before you commit to anything.
What’s the difference between technical SEO and on-page SEO?
On-page SEO is about what’s on the page: your words, headings, page titles and images. Technical SEO is about whether the page works for search engines at all: whether it loads quickly, can be found, gets indexed and is built cleanly. You need both, but technical comes first.
How long before technical SEO improves my rankings?
Some fixes show results quickly. Once Google revisits a page that was blocked or broken, it can start ranking within days or weeks. Speed and structure improvements usually build over two to three months. How fast you see a difference depends on how badly the problems were holding you back.
Do you fix the problems or just send a report?
We fix them. That’s the biggest difference between us and a lot of technical SEO companies. If you have your own developer, we can hand over clear, prioritised instructions instead and check the work once it’s done.
Can technical SEO help my business appear in ChatGPT and Google AI Overviews?
Yes, it’s the first step. AI tools can only recommend what they can read, so we make sure their crawlers can reach your site, your content loads without relying on JavaScript and your schema clearly explains who you are. Nobody can guarantee an AI mention, but a site AI can’t read is guaranteed to be left out.
Do you do technical SEO for WordPress, Shopify and other platforms?
Yes. We work on hand-coded sites, WordPress, Shopify, Wix and most other platforms. Some platforms limit what can be changed, Shopify’s fixed URL structure for example, so we’ll be upfront about what’s possible on yours before you spend a penny.
How often should I have a technical SEO audit?
A full audit once a year is a sensible baseline, plus a check after any redesign, platform move or sudden drop in traffic. Busier sites that change often get more from monthly technical SEO maintenance, which catches problems as they appear rather than months later.
Do I need a technical SEO agency near me?
Not really. Searching for technical SEO near me makes sense when you want a plumber, but this work is done on your website, not at your premises, so it works just as well remotely. We’re based in Scunthorpe and work with businesses across Lincolnshire, Yorkshire, Nottinghamshire and the rest of the UK. If you’re local and fancy a chat over a brew, we’re happy to do that too.
Explore more
SEO by industry
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Local SEO by location
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Free technical SEO check
Let’s see what’s holding you back.
Send us your web address or give us a ring and you’ll speak to an SEO technical specialist, not a salesperson. We’ll come back with a straight answer on what’s wrong, what to fix first and what it would cost. No obligation, no hard sell.
01724 700 930Call
07480 463438Mobile
2 Ceres Grove, Scunthorpe, DN17 2FLStudio
Open 24 hours, 7 days a weekHours
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