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Taking on builders & building firms

SEO for Builders

Our SEO for builders gets your projects in front of homeowners planning an extension, a loft or a full renovation, long before they ask anyone for a quote.

Big jobs start with a search, then weeks of research. Be the builder they find first and trust most.

15+
Years doing this
0
Lock-in contracts
0
Hidden fees, ever
Free builder SEO check

Who’s winning the extensions near you?

Tell us where you build. We’ll check who ranks for extension, loft and renovation searches in your area and reply within one working day.

What do you need?
No obligation, no hard sell. We reply within one working day.
Local SEO pricing

SEO for builders that keeps the bigger projects coming, from £300 a month

A single extension can be worth more than a year of marketing, so it pays to be the builder people find when they start planning. Our local SEO puts your company in the map pack and the local results for the projects you want most, backed by case studies and reviews that prove you can deliver. Priced on the towns you cover, written down before we start, with no contract.

  • →Rank for extensions, loft conversions and renovations across your area
  • →Turn finished projects into case studies that win the next one
  • →Fewer tyre kickers, more serious homeowners with real budgets
  • →Monthly rolling, with one month’s notice whenever you want to stop
Local SEO for Builders
£300/month
From £300 · monthly rolling · no lock-in
The fee depends on the towns you want and how many builders you’re up against. We put it in writing before we start.
Taking on new building clients
  • Google profile with real project photos
  • Pages for extensions, lofts and conversions
  • Project case studies with photos and timelines
  • Location pages for every town you build in
  • FMB, TrustMark and insurance details on show
  • Links from local suppliers and trade bodies
  • Monthly report on enquiries and project types
No website yet?

Get a hand-built website and local SEO for £180 a month

Smaller firms and sole traders can have a website, hosting, branded email and local SEO in one plan. No setup fee and no contract.

£180/month
See the £180 plan →
Projects worth ranking for

Builder SEO for the projects that keep a firm going

One good extension can fill a month. We build a page for each type of project you want more of, so Google can match you to the homeowner planning exactly that.

Most searched

House extensions

Kitchen extensions, side returns, wraparounds and two storey builds. Homeowners want to know cost, timescales and planning before they ring, so we answer all three.

High value

Loft conversions

Dormers, hip to gables and Velux conversions. A loft is often the biggest single spend a family makes on their home, and they research builders for weeks.

Growing demand

Garage conversions

Home offices, extra bedrooms and annexes. Quicker projects with plenty of searches, and often the first step to a bigger job later.

Big projects

Renovations & refurbs

Gutting a house after a purchase, knocking through, starting again. These customers need a builder who can manage the whole job, and they search for one.

Ground up

New builds & self builds

Self builders and small developers look for builders with proof of finished homes. Fewer searches, but each one is worth a lot.

Steady work

Brickwork & structural

Steel beams, wall removals, porches and repointing. The smaller structural jobs that keep crews busy between the big projects.

Earning trust

Win the trust a £60,000 project needs

Nobody hands over a deposit for an extension on the strength of a logo. They want proof you finish what you start, on budget and without disappearing for three weeks. Your website should give them that proof before the first meeting.

Show the work

Real project stories

Not a gallery of random photos. Proper case studies with the brief, the timeline, the problems you solved and the finished result.

  • Before, during and after photos
  • Rough budget and timescale
  • A quote from the homeowner
Show the proof

Memberships & guarantees

The things a cautious homeowner checks before signing. Put them where they can’t be missed.

  • FMB or TrustMark membership
  • Insurance and warranty details
  • Building control sign-off as standard
Show the process

What happens when

Big projects are scary. A clear step by step from first visit to handover takes the fear out of choosing you.

  • How quotes and payments work
  • Who manages the job day to day
  • How you handle planning and drawings
AI search

Be the builder AI points people towards

Homeowners now ask ChatGPT and Google’s AI things like how much an extension costs or whether they need planning permission, then ask who could do the work. The builders named in those answers are the ones with clear, detailed and well reviewed information online.

01

Answer the big questions

Cost per square metre ranges, typical timelines, when you need planning and when permitted development applies. Honest answers get quoted.

02

Show where you’ve built

Projects tagged by town and village give AI tools a clear picture of the area you really cover.

03

Be listed where it counts

Trade body directories and supplier listings back up what your website says and make you the safer recommendation.

Your patch

Rank in every town you’re happy to build in

Builders cover a much wider area than most trades. You might be based in one town but happily work twenty miles away for the right project. Google doesn’t know that unless you show it.

We build a page for each town you want work from, filled with projects you’ve finished there, local planning quirks and the villages around it. Real local detail like that is what lets you compete in places where you don’t have an office.

  • A page for each town, with local projects
  • Project case studies tagged by location
  • A service area on Google that matches how far you travel
Reporting

Know which enquiries are worth chasing

For a builder, ten enquiries for a garden wall aren’t worth one for a loft conversion. So we don’t just count leads. We show you what kind of projects are coming in, from which towns and from which searches.

Long lead times are normal in building. Someone who finds you in March might not sign until August, so we track the whole picture rather than judging a month at a time.

Enquiries by project type

See how many extension, loft and renovation enquiries came in each month.

Where they came from

Which towns are paying off, and which need more work.

Trends over time

Because the big jobs take months to land, we watch the trend, not the odd quiet week.

Don't just take our word for it

5 Star Google Reviews

5.0from 7 Google reviews
Rated 5 out of 5

Working with Darren has been an absolute pleasure. Professional, creative, and his technical expertise exceeded all expectations. He's changed our website completely and we've had so much feedback and leads since.

Website rebuild, leads up 300%
Olivia Waters
Notts Gas & Electrical
Verified
Rated 5 out of 5

By far the best referral I've ever had. Completely hassle free, transformed our website, traffic, rating and emails. Nothing is ever too much, and everything moved so smoothly.

Traffic and rating transformed
Liam Woodward
Notts Gas & Electrical
Verified
Rated 5 out of 5

Used Design Lincs for our web design and SEO and couldn't be happier. Done quickly but at an amazing standard. Great service, would absolutely recommend.

Web design and SEO
Jessie Davey
Local business
Verified
Rated 5 out of 5

From the first call they actually listened to what we wanted, and the finished site looks miles better than before. Quick to respond, fair on price, and sorted a couple of tweaks after launch without any fuss.

Site rebuilt, responsive and fast
SLC
Local business
Verified
Rated 5 out of 5

They didn't just make it look nicer; they thought about how customers use the site and rebuilt it around that. Brilliant communication throughout, a massive step up.

UX-led redesign
Mark Justin
Local business
Verified
Rated 5 out of 5

They built us a new website and took over our digital marketing, and the difference has been night and day. Our calls are up and the whole experience was easy. Highly recommended.

Calls up, night and day difference
Clare Henry
Local business
Verified
5.0Every review, 5 stars

Read our clients' testimonials on Google. We deliver quality work for businesses across Lincolnshire and the UK.

See our Google reviews

Builder SEO | step by step

How we fill a builder’s pipeline

  1. 01

    Talk through your projects

    What you build, the jobs you want more of, your minimum project size and how far you’ll travel.

  2. 02

    A written plan & quote

    The towns to target, the pages to build first and a fixed monthly price, all in writing before anything starts.

  3. 03

    Case studies & pages

    We turn your finished jobs into case studies, build town pages and get your Google profile working hard.

  4. 04

    Track the pipeline

    A report showing enquiries by project type and town, so you can see the bigger jobs building up.

Frequently asked questions

Builder SEO FAQs

How much does SEO cost for a building company?

Local SEO for builders starts from £300 a month. The price depends on how many towns you want to rank in and how competitive they are, and you’ll get a fixed, written quote before anything starts. Smaller firms without a website can use our £180 all-in-one plan instead.

How long does SEO take to work for builders?

Most firms see stronger rankings and more enquiries within three to six months. Building also has long lead times, so an enquiry in spring might turn into a signed contract in autumn. That’s why we judge results over a quarter, not a week.

What should a builder’s website include to win bigger jobs?

Detailed case studies with photos, rough budgets and timescales, a clear explanation of how you work from quote to handover, and your memberships, insurance and guarantees. Homeowners about to spend tens of thousands want reassurance as much as they want inspiration.

Should I write about planning permission on my website?

Yes, as long as it’s accurate. Questions about planning and permitted development are some of the most searched by people planning an extension. Short, clear guides that point to the Planning Portal for the detail bring in early visitors and show you know what you’re doing.

Do FMB or TrustMark memberships help with SEO?

Indirectly, yes. They’re strong trust signals for customers, and a listing on their directories gives you a relevant link back to your website. Make sure your membership is shown clearly on your site and that your details match what the directory says.

How do I stop getting enquiries for tiny jobs?

Be clear about what you do. State the types and sizes of projects you take on, put your effort into pages for the bigger work and show case studies that match it. You won’t stop every small enquiry, but the balance shifts quickly.

Should I show extension prices on my website?

Rough ranges work well, such as a typical cost per square metre with what pushes it up or down. It answers the first question everyone has and puts off people whose budget doesn’t match. You still price each job properly after a visit.

Can a building company rank in several towns?

Yes. Your Google profile will be strongest near your base, but location pages filled with real projects let you rank in the normal search results right across the area you cover. That’s how most builders win work further afield.

Do you help commercial and new build contractors?

We do, though the approach changes. Developers and commercial clients search for different things, rely heavily on case studies and often find contractors through networks as well as Google. We focus on the searches and proof that matter to them.

Is it worth getting reviews for big projects?

Absolutely, and they’re worth more than reviews for small jobs. A review from a homeowner describing a loft conversion that finished on time carries a lot of weight with the next family planning one. Ask at handover, while they’re still excited about the space.

Free builder SEO check

Let’s fill your order book.

Tell us about your firm and where you build, or give us a call. We’ll show you who’s winning the projects in your area and what it would take to get your company in front of them.

2 Ceres Grove, Scunthorpe, DN17 2FLStudio
Open 24 hours, 7 days a weekHours
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Tell us the projects you want and where you build.
What do you need?
We reply within one working day.

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